Luzianne Tea - Virtual Tea Party

In 2023, we produced a live-streamed Tea Party for Luzianne Tea, one of the South’s most notable tea brands. This event took place at a historic New Orleans venue and was broadcast on Luzianne’s Facebook and YouTube pages. It marked the launch of a new product and featured local influencers, along with New Orleans Pelicans MC, Theo Mitchell. Through their combined efforts, we successfully reached a wide audience within Luzianne’s community. The project included pre-production, on-site direction, post-production editing, photography, and comprehensive event campaign management


A diverse group of people smiling and posing together at an outdoor gathering with plants and a stone wall in the background.
A group of people gathered in a small outdoor patio, with a woman in a black and white checkered top holding a box, and a man with a camera recording them. The area is decorated with plants and a red sign with white text in the background.
Group of nine diverse women and men smiling and posing together at a celebration dinner in a rustic restaurant with brick walls and wooden decor.
People gathered around a long wooden table in a rustic restaurant, with a man in a black shirt and headset speaking to the group. There are plates of food and drinks on the table, and the background features brick walls and hanging lights.
A diverse group of people participating in a virtual tea party in a rustic, warmly lit room with brick walls. A man stands and speaks to the seated guests, who are sitting around a large wooden table decorated with flowers and fruits. There are shelves with cups and plates in the background.
Group of eight diverse women and one man standing outdoors behind a large red sign for Luzianne Tea, promoting a virtual tea party, with plants and a concrete wall in the background.